Mission
Help brands win with AI agents
For centuries, marketing has been about influencing people.
Brands learned how to earn attention, shape perception, build trust, and become the obvious choice.
Now something fundamental is changing.
People are increasingly turning to AI agents to research products, compare alternatives, and decide which companies to consider.
These agents do not see brands the way people do.
They form an understanding of a company from the information they can access, the sources they trust, the way a brand is described, and how it compares with the alternatives around it.
That creates a new challenge for marketers.
It is no longer enough to persuade the person making the decision. Brands also need to understand and influence the AI agents helping shape that decision.
We believe this will become a fundamental part of marketing.
Temso exists to help brands understand how AI agents perceive them, what influences those perceptions, and what they can do to become more likely to be discovered, understood, and recommended.
Marketing has spent centuries learning how to influence human decisions.
Now it needs to learn how to influence the agents shaping them.
Why we builtTemso
Temso was founded by Gerardo Bonilla and David Gregorian, two serial software entrepreneurs. Between them, they have spent more than a decade building and scaling software companies through digital marketing, companies that have gone on to generate more than $100 million in revenue.
The first generation of tools helped diagnose the problem, but stopped there. They showed you what was happening without making it clear what to do next. The costs were prohibitive, with the most useful features available only on enterprise plans. To make things worse, we had to spend weeks learning how to use the tool to get any value out of them. So we built the product we wanted ourselves: one that does more of the work for you, that teams can afford, and that anyone can start using in minutes.
